Archive for the 'Video' Category

How to ensure embedded video is seen by the Googlebot

Sites that use embedded video are finding that oftentimes the page is not appearing in search results, even though it is getting a lot of traffic from users that know about it.

Mark Yoshitake, YouTube and Google Partnerships, and Erick Hachenburg, Metacafe at the Searchnomics 2007 conference suggest:

  • Upload content to YouTube, then re-embed using YouTube embeds
  • Write a description that feeds curiosity
  • Ensure you tag with accurate tags and tag lots
  • Use memorable and descriptive titles
  • Don’t mislead
  • Get to know the industry standard Media RSS